Attribution: An Idea Whose Time Has (Finally) Come … Alice K. Sylvester

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Attribution: An Idea Whose Time Has (Finally) Come

… Alice K. Sylvester, October 3, 2017

Attribution modeling has come a long way since we curated the first Attribution Accelerator in 2016.  As we prepare for the 2017 edition of this unique and prestigious event, Alice shares her perspectives with Cynopsis — Cynopsis