Vending Can Be An Effective Advertising and Sampling Channel

posted in: Research | 0

Sequent Partners was asked to analyze and evaluate the performance of the vending channel for one confectionary brand.  We were pleased to find how effective this unsung channel could be.  Read the article and the white paper here:

https://www.vendingtimes.com/articles/crane-merchandising-systems-releases-white-paper-d-11520