AdExchanger – What Google Is – And Isn’t Saying – When It Says It Won’t Build Alternative IDs After The Death Of Third-Party Cookies

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This article quoting Sequent Partners’ Alice Sylvester was originally published in AdExchanger on March 4, 2021. By Allison Schiff  On Wednesday, Google dropped either a bombshell or a nothingburger (depends who you ask) with its announcement via blog post that it will stop selling … Continued